How To Maximize Profits and Exposure Through Catering and Events with Molly Taylor of The Sweets Truck
BY William Griggs ON Nov 22, 2011
Interested in learning how your food truck make you more money?
Today I am interviewing Molly Taylor. Molly is the owner of The Sweets Truck, a super-successful food truck based out of Los Angeles, California. Watch to this interview to learn the tactics Molly used to dramatically increase revenue from her catering and event opportunities.
Be sure to check out the bonus footage found at the end of this interview!
Have you seen the other episodes in this series?
1 — From Idea to Food Truck with Jason Umlas of Lucky J’s
2 — How To Brand and Market Your Food Truck with Beth Colla of The Lake Street Creamery
3 — How Maximize Profits and Exposure Through Catering and Events with Molly Taylor of The Sweets Truck
About The Sweets Truck
In 2009 The Sweets Truck, a mobile bakeshop and gourmet coffeehouse, took to the streets of Los Angeles. Loaded with the best-of-the-best from LA’s professional bakers, pastry chefs and coffee roasters she set the standard in mobile sweets and coffee. To this day, The Sweets Truck brand is a daily reminder that life is sweet and life is good.
In August 2011 The Sweets Truck LLC made a transition from a full size catering truck to a different vehicle, The Sweets Truck à la cart. Same great sweets, same amazing artisan beverages, same smiles, just packaged up in a pint-size (smart car towed) parcel.
Connect With Molly & The Sweets Truck
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About William Griggs
William Griggs is a product and customer acquisition strategist who has helped numerous startups including companies backed by Andreessen Horowitz, FLOODGATE, & 500 Startups. In addition to his consulting work, he has written for Mashable, VentureBeat, & ReadWrite. You can check out his podcast on iTunes (The Startup Slingshot TV) or follow him on Twitter @william_griggs for Tweets chock-full of delicious knowledge nuggets.
In addition to everything tech startups, William loves breakfast tacos, dogs, short emails, and Amazon Prime. He currently resides in Austin, Texas with his beautiful wife Elizabeth.